Owned and operated by Aspen Hospitality, Limelight Hotels are your home base in the places you want to explore most. The contemporary properties are set in the heart of authentic outdoor and urban communities, and each hotel is deeply connected to its surroundings – offering a unique adventure for every guest. The guest experience is an intentional journey and the elevated, yet unpretentious nature of the stay allows guests to feel nurtured and at ease. A constant across all properties is a commitment to sustainability, unmatched hospitality, and access to an Adventure Concierge to ensure a memorable stay. Limelight’s pet-friendly hotels are located in Aspen, Colorado, just steps from the downtown core; Snowmass, Colorado, offering ski-in/ski-out access to the mountain; Ketchum, Idaho, near the base of Sun Valley’s famed ski area and walking distance to town; and in Downtown Denver, Colorado, adjacent to Union Station. Two new Limelight Hotels are slated to open in Mammoth, California, and Boulder, Colorado in 2025. Learn more at .
Position Summary
The Director of Sales (DOS) responsibility is to lead the sales efforts to achieve and exceed hotel revenue goals, while managing, mentoring and further developing sales/event team members. This role acts as a key representative for the Hotels to local, national and international organizations to further develop our position in the marketplace. As a key member of the management team, the Director of Sales will be creative, energetic and a knowledgeable professional that will be fundamental to the on-going success of the organization. This position reports to the Area Director of Sales.
The budgeted salary range for this position is $110,000 - $125,000. Actual pay will be dependent on budget and experience, all our salaried roles are eligible for bonus.
Job Posting Deadline
Applications for this position will be accepted until March 23, 2025.
Essential Job Functions/Key Job Responsibilities
• Divisional leader for the following departments: Transient, Group & Onsite Event Sales
• Responsible for each property’s reactive and proactive sales efforts, providing day to day leadership to Sales and Event managers to achieve hotel sales objectives and revenue goals and additionally responsible for a portion of the Group booking goal, which requires direct booking responsibilities
• Develop personal and team sales goals and strategies and ensure alignment with the brand business strategy
• Execute sales strategies for Guestrooms, Meetings and Onsite Events to ensure individual and team booking goals are achieved
• Assist leaders of hotel revenue generating departments in the development of effective revenue strategies and provide team and individual strategic direction to achieve budgeted revenue goals
• Ongoing research of competitor's sales team strategies to identify ways to grow occupancy, RevPAR and increased overall market share for the hotels
• Facilitate sales strategy meetings to provide and solicit team input weekly
• Be a leader in the implementation, development and team member training on Sales Account Management platforms, Property Management Systems and new technologies introduced to the organization to further develop our industry positioning
• Regularly review STAR reports, Inntopia Destimetrics reports, ASC leadership reports, and ACRA and community leadership reports to maintain an awareness of the hotel's market position and develop short-term and long-term strategies to enhance the Limelight Hotels’ position in the local and regional marketplace
• Serve as property authority on sales procedures, group contracting and event operations and actively participate in those procedures as needed to help the team achieve revenue goals and overall client satisfaction
• Participate in sales calls with members of the Hotel and community Sales and Marketing teams to acquire new business and/or close pending potential business
• Develop annual revenue budget for Limelight Hotel Aspen and Limelight Hotel Snowmass with the Revenue Management team, Area Director of Sales, Limelight Sales team members, Finance team members and the hotel General Managers.
• Develop personal and team sales goals and strategies and ensure annual budgeted revenue goals are achieved or exceeded
• Other duties as assigned
Education & Experience Requirements
• Bachelor's degree in business administration, marketing, hotel and restaurant management required
• 5 years of related industry experience required
• 2 years previous experience as Director of Sales for a destination luxury hotel/resort at a 4 to 5-star level preferred
Knowledge, Skills & Abilities
• Proficiency in analyzing operational and financial data to guide improvement and innovation
• Proficient knowledge and experience in multi-property management
• Proficient knowledge in Microsoft Office Suite, Excel, Word, PowerPoint, Delphi, HMS-Infor preferred
• Results oriented with a proven track record in driving RevPAR
• Excellent verbal and written English language skills
• Excellent time management and organizational skills
• Excellent interpersonal skills with a proven ability to collaborate with a team
• Proven ability to lead, inspire, and develop large, diverse teams
• Capability to analyze complex situations, develop strategic initiatives, and execute solutions effectively
• Strong ability to interact with guests, team members, and stakeholders, ensuring clear communication and relationship-building
• Strong ability to develop annual revenue budget along with personal and team sales goals and strategies and ensure annual budgeted revenue goals are achieved or exceeded
• Ability to work collaboratively & effectively with cross-functional leaders and their teams
• Ability to travel and work flexible hours and days
Work Environment & Physical Demands
• Ability to stand, type and sit at desk/computer for most of the work shift executing repetitive movements
• No adverse or hazardous conditions
• Not required, but preferred to be able to occasionally lift, push or pull 25 lbs. individually or with assistance
Job Benefits
This position is categorized as a regular full-time position eligible for the following benefits:
Enrollment dates differ across the various programs.
• Health, Dental and Vision Insurance Programs
• Flexible Spending Account Programs
• Life Insurance Programs
• Paid Time Off Programs
• Paid Leave Programs
• 401(k) Savings Plan
• Employee Ski Pass and Dependent Ski Passes
• Other company perks
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. By accepting a position with Aspen One, Aspen Snowmass, Aspen Ventures or Aspen Hospitality you acknowledge that you are able to perform the essential functions of the job with or without reasonable accommodation. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job. To request accommodation during the application and interviewing process, please contact Human Resources at 970-300-7700.
This job description
is designed to indicate the general nature and level of work. It is not designed to contain or be interpreted as a comprehensive list of all duties, responsibilities, and qualifications
required of employees assigned to this job. Duties and responsibilities may change at any time with or without notice.
Aspen One is an equal opportunity employer (Minority/Female/Disabled/Veteran). At Aspen One, inclusion, equity, and diversity are fundamental to fulfilling our vision of building a better workplace and better world. From our hiring practices through the entire employee experience, we embrace and celebrate the unique experiences, perspectives and cultural backgrounds that each employee brings to the workplace. We encourage diverse points of view which allows us to develop innovative solutions to the ever-evolving world of work. Aspen One strives to foster an environment where our employees feel respected, valued and empowered, and our team members are at the forefront of helping us promote and sustain an inclusive workplace that works for all.
For an overview of Aspen One Company's benefits and other compensation visit
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