Job Description

RocketDocs is on a mission to help companies respond faster, smarter, and more confidently to the complex demands of sales—like RFPs, security questionnaires, and due diligence requests. Our AI-powered platform gives teams the tools they need to streamline their workflows, boost productivity, and close more deals with less stress.

We're a small but mighty team with big ambitions and deep roots—having served leading organizations for over 30 years. Today, we're growing fast and evolving quickly, with a culture that values curiosity, ownership, and forward-thinking problem solving. If you're excited by the idea of building something impactful, wearing multiple hats, and helping shape the future of a company at the forefront of sales enablement, RocketDocs is the place for you.

Position Summary:

As the  Marketing Manager , you'll have the unique opportunity to shape and execute the entire marketing function at RocketDocs. This is a high-impact, high-ownership role designed for a strategic doer who's passionate about wearing many hats—from developing big-picture strategy to rolling up your sleeves in execution. You'll work cross-functionally and directly with leadership to elevate our brand, drive customer engagement, and fuel our next stage of growth.

What You'll Do:

Drive Strategy & Vision:

• Own the development and execution of a holistic marketing strategy aligned with company goals.
• Set clear objectives and KPIs that map to measurable growth outcomes.
• Identify new opportunities to expand reach, deepen engagement, and accelerate pipeline growth.

Lead Content with Purpose:

• Create and manage a content roadmap that brings our brand voice to life across web, blog, social, and email.
• Write, edit, and curate high-quality content that educates, inspires, and converts.
• Build thought leadership in our space through storytelling, case studies, and campaigns.

Build & Optimize Our Digital Presence:

• Manage all digital marketing efforts, including SEO, email marketing, paid campaigns, and website performance.
• Continuously analyze data to uncover insights, test new approaches, and optimize for results.

Bring Creative Ideas to Life:

• Develop or coordinate visual assets to support marketing initiatives—everything from social posts to pitch decks.
• Collaborate with contractors or agencies on more complex creative projects.

Execute High-Impact Campaigns:

• Plan, launch, and iterate on integrated campaigns that support demand generation and product launches.
• Ensure messaging is clear, cohesive, and targeted to the right audience segments.

Stay Curious & Customer-Centric:

• Conduct market research and competitive analysis to stay ahead of trends and fine-tune positioning.
• Use insights to better understand our buyers, inform messaging, and guide strategy.

Manage Resources for Growth:

• Own and optimize the marketing budget, making data-informed decisions to prioritize ROI.
• Source and manage contractors or vendors as needed to support your vision.

Steward Our Brand:

• Evolve and enforce a consistent brand identity across all channels and materials.
• Develop brand guidelines and empower others to use them effectively.

Track, Learn, and Evolve:

• Use marketing analytics tools to measure performance across all touchpoints.
• Share regular insights with leadership and bring forward creative recommendations to improve and grow.

What You'll Bring:

• Proven expertise in developing and executing B2B strategies
• Bachelor's degree in marketing, communications, business, or related field—or equivalent experience.
• Proven success leading marketing in a solo or small-team environment.
• A strategic mindset with the ability to move quickly from idea to action.
• Hands-on experience with digital marketing platforms, content management systems, and analytics tools.
• Strong written and verbal communication skills.
• Creative problem-solving ability and an entrepreneurial spirit.
• Comfortable balancing vision with execution—you love both dreaming big and getting things done.

Why This Role Is Exciting:

At RocketDocs, you won't just follow a playbook—you'll write it. This is a rare opportunity to build a high-impact marketing function from the ground up, working directly with company leadership and making a measurable difference every day. If you're a self-starter who thrives in fast-paced environments and is eager to grow something meaningful, we'd love to meet you.

EEO Statement: RocketDocs is committed to providing Equal Opportunity in Employment, to all applicants and employees regardless of, race, color, religion, sex, age, national origin, military status, veteran status, handicap, physical or mental disability, sexual orientation, gender identity, genetic information or any other characteristic protected by law.

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